Worminster Farm is a modern smallholding devoted to growing, making and enjoying artisan food and drink. The site is also home to two holiday cottages and a studio space, which is used for food tastings, workshops, exhibitions and photoshoots. It was conceived as a place for people to come, relax and be at ease amongst nature. Untitled’s brief was to create a confident, modern brand that represents the beautiful natural landscape and the wide range of activities carried out on the farm. Neil White’s glorious landscape photography gave us all the inspiration we needed and we soon found ourselves drawing graphic lines to depict the gentle curves of the valley as it ebbed and flowed. This graphic symbol, combined with modern typography and an earthy colour palette, quickly developed into a distinctive visual identity which we applied to their brand book and a comprehensive website.
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